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Intellectual Property Office of Singapore

Make Your Mark: Simple Steps to Protect Your Brand Webinar

Master the simple steps to legally protect your brand identity, navigate the registration process, and secure your competitive edge in Singapore and beyond.

Last updated 15 January 2026
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What is a catchy name or flashy logo that defines you? Or your business?

In an increasingly crowded marketplace of personal brands and businesses, these signs are your identity, your competitive edge and the face people remember.

Trade marks can grant you legal protection over these signs, helping you build your brand with greater peace of mind. Best of all, you can easily register them yourself!

In this session, you’ll learn the requirements for trade mark registration and how to avoid common registration pitfalls. You’ll also get a guided walkthrough of the simple filing process in Singapore, plus practical tips for expanding your protection overseas – so you can make your mark with confidence.

Join us and take the first step in securing your brand!

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Programme

29 January 2026 (Thursday)

Time

Programme

Speaker

7:00pm – 7:30pm

IP Sharing:

  • What is a trade mark?

  • Why should I register a trade mark in Singapore?

  • What are common issues encountered during trade mark registration?

  • Let’s file a trade mark!

  • How do I get registration in other countries?

Mr Xavier Koh
Trade Mark Examiner, Intellectual Property Office of Singapore (IPOS)

7:30pm – 7:45pm

Sharing by guest speaker - Tatsu Maker Works

  • What were some pre-registration considerations?

  • How was the registration process like?

  • What was the business impact?

  • What lessons were learnt?


Mr John Mathis
General Manager, Tatsu Maker Works

7:45pm – 7:50pm

Q&A

Mr Xavier Koh & Mr John Mathis

7:50pm – 8:00pm

Sharing by National Library Board (NLB) on LAUNCH

Ms Priyaa Arun
Launch Specialist, National Library Board (NLB)

IPOS, NLB and Launch logos